PGA Tour Pro Joel Dahmen Partners with Bushmills Irish Whiskey to Create ‘Joel’s Juicy Lie
PGA Tour pro Joel Dahmen is known for his fun-loving and light-hearted approach to golf. Facing adversities early on, including a battle with cancer, Dahmen understands the importance of not taking life too seriously. His genuine personality and resilience have made him a beloved figure among golf fans, as showcased in his episode on Netflix’s Full Swing. In a unique collaboration, Dahmen has teamed up with Bushmills Irish Whiskey to create his signature drink, “Joel’s Juicy Lie,” and become the official whiskey caddie for the PGA Tour.
Dahmen’s golf career began in 2010 when he made the decision to turn pro and join the PGA Tour Canada after leaving college at the University of Washington. However, in 2011, he faced a life-altering challenge when he was diagnosed with testicular cancer, a condition his brother had already battled. After undergoing treatment and making a full recovery, Dahmen embraced his experience as an opportunity to inspire others and show that one can overcome such obstacles. With three professional tournament wins under his belt, Dahmen has become a treasured figure in the world of golf.
Like Dahmen, Bushmills Irish Whiskey prides itself on its history of resilience and charting its own path. As the world’s oldest licensed whiskey distillery, they appreciate those who honor tradition while embracing innovation. The partnership between Dahmen and Bushmills is a natural fit, representing two entities that have overcome challenges and carved their own success.
Collaborating with Bushmills Irish Whiskey, Dahmen has created his signature drink, “Joel’s Juicy Lie.” This special cocktail features Bushmills award-winning 10-year-old single malt whiskey, combined with grapefruit soda and a pineapple twist. To pay homage to Dahmen’s unique style, the drink is garnished with a mini bucket hat, an iconic element of his wardrobe.
Golf fans will have the opportunity to enjoy Joel’s Juicy Lie at various PGA Tour events nationwide, beginning at the BMW Championship in Chicago. To mark this occasion, Dahmen has decided to buy the first round for everyone. Fans can simply purchase a Bushmills at the bar and upload their receipt at http://www.bushmills.com/clubhouse to receive $10 back.
Joel Dahmen’s partnership with Bushmills Irish Whiskey as the official whiskey caddie and the creation of his signature cocktail, “Joel’s Juicy Lie,” is a testament to his resilience and commitment to keeping golf fun. By embracing his own unique style and personality, Dahmen joins the ranks of golf legends Arnold Palmer and John Daly, becoming a fan favorite both on and off the course. This collaboration is a celebration of individuality and the enjoyment that comes from being true to oneself in the world of professional golf. Golf fans can raise a glass, toast to Dahmen’s success, and enjoy the refreshing flavors of “Joel’s Juicy Lie.”
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